Cisco Systems

The Brief:

Find an innovative way to contact IT Managers and Decision makers of SMBs to inform them about the Unified Communication Systems and request a demo. Plan to roll out the viral in 22 countries.

The Constraints:

- Purely BtoB environment
- Stay in line with Cisco identity

The Job:

- Full project Management
- Video Production
- Playing from Cisco corporate website
- Technology Set up

Time to Market:

- 7 weeks